Because being an everyday athlete means showing up, sweating it out, and looking damn good doing it.

EVERLETE isn’t just a name, it’s a vibe. It’s all about the mindset that everyone, no matter their schedule, fitness level, or number of skipped gym days, can embrace an active lifestyle. It’s a mashup of “everyday” and “athlete,” because we’re all athletes in our own way, whether you’re chasing a PR or just chasing your dog around the park. At EVERLETE, we’re here to celebrate the athlete in all of us, however that looks.

We’re on a mission to make being an everyday athlete fun. EVERLETE is your go-to for honest, no-BS guidance on the best gear, apparel, and tools to keep you moving. Fitness isn’t about crushing every competition, it’s about those little wins that add up, like finally nailing a push-up or choosing the stairs without regretting it halfway up. We’re here to cheer you on through all of it.

We want to flip the script on what it means to be an athlete. It’s not just for the pros or the ultra-fit, it’s for everyone who shows up for themselves, however they can. EVERLETE is all about making fitness accessible, inclusive, and stylish. We’re building a community of everyday athletes who own their journey, value progress over perfection, and look damn good doing it.

The team

Shirley Jones

Founding editor

shirley@goodnews.com

Daniel Gray

Writer

daniel@goodnews.com

Sarah Woods

Writer

sarah@goodnews.com

Karen Sacco

Writer

karen@goodnews.com

James Calderon

Advertising & Partnerships

james@goodnews.com